Roles: Package Design, Logo Design, Branding System Design

Client: Premium Nut & Dried Fruit Company

 

Inspired by the spicy & sweet flavors of South America, the chile rubbed dried mango was a standout product that had to have a unique visual which differentiated the new product line from the rest of Premium Nut's broad offering. The colors, hand drawn pattern, and watercolor elements of the design draw from to the natural, vibrant, hand-made culture of South America. The brand design was a huge success and has become one of the company's most popular products.